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Win–Build–Send | Stories to Encourage You to Grow in Your Faith and Join God's MissionSample

Win–Build–Send | Stories to Encourage You to Grow in Your Faith and Join God's Mission

DAY 1 OF 30

Come and See

Campus Crusade for Christ is about to begin its 75th year of ministry. I began my own journey fifty years ago as a student. It’s been a privilege to spend my full-time career with this movement—now known in many places as Cru.

Early on, our founder Bill Bright captured the heartbeat of our mission in three words: win, build, send. The wording may have evolved over the years, but the core commitment has never changed. We have not wavered.

Shortly after His baptism, Jesus made an invitation that still speaks to us today: “Come and see.”

It wasn’t a call to observe from a distance. It was a relational, life-changing invitation to follow Him. It was a way to experience His teaching. His miracles. His compassion. And ultimately, His call. "Come and See" is a beautiful model for evangelism and discipleship. It doesn’t need all the answers. It simply invites someone to explore Jesus for themselves. That invitation—to explore Jesus for yourself—is central to the idea of Win, Build, Send.

That’s our mindset for this 30-day journey. We invite you to come and see what God has done—and is doing—through the global ministry of Cru. Not to make ourselves look important but to honor Jesus. Along the way, you’ll hear powerful stories, timeless truths, and fresh Biblical perspectives from around the world.

Our prayer is simple: that you will encounter Jesus more deeply over these 30 days.

Application Questions:

  • In what way have you developed a "come and see" attitude that invites you to go deeper with Jesus?
  • Is there someone you can invite to go through this "Win/Build/Send" journey with you?

Prayer:

"Help me Lord to "come and see" what You are doing. As I do that, may I be drawn closer to You and Your Word. May the next 30-days be something where I look back and say, it was good to be in the presence of the Lord. Amen."

Paul Konstanski
Indiana, USA
Global Communications Project Specialist

This 30-day plan is divided into three 10-day sections: Win, Build, and Send. At any point, if you'd like to learn more about Cru or explore ways to deepen your walk with God, visit our partner page.

About this Plan

Win–Build–Send | Stories to Encourage You to Grow in Your Faith and Join God's Mission

For over 70 years, Campus Crusade for Christ (Cru) has pursued one mission: helping fulfill the Great Commission through a simple but powerful strategy—Win, Build, Send. This 30-day devotional invites readers into a movement rooted in Scripture and active in every corner of the world. Written by staff from across our global community, each day offers insight, encouragement, and reflection questions. Whether you’re discovering your faith, growing deeper in it, or ready to share it with others, this journey will inspire you to live with purpose and join God’s mission of multiplying disciples everywhere.

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We would like to thank Cru for providing this plan. For more information, please visit: https://cru.org/youversion