But each people that Assyria had settled went ahead anyway making its own gods and setting them up in the neighborhood sex-and-religion shrines that the citizens of Samaria had left behind—a local custom-made god for each people:
for Babylon, Succoth Benoth;
for Cuthah, Nergal;
for Hamath, Ashima;
for Avva, Nibhaz and Tartak;
for Sepharvaim, Adrammelech and Anammelech (people burned their children in sacrificial offerings to these gods!).